I like your idea Chrono, but I guess I would maybe make a suggestion because what you are trying to do will be fairly difficult to pull off.
I belong to a Classical Music group and run what has been a pretty successful event each week which is basically the Weekend Symphony. It's kind of like a book club I guess.
Every Friday I post a Classical Symphony (from a very large list) and each person basically chooses a recording of that particular symphony and listens to it over the weekend (although technically they have till the next Friday's posting) to listen.
So basically everyone posts which recording they will be listening to and once they listen to it, they post their thoughts and comments. I've kept it going for almost a year and a half and each week we have probably 20-40 different people participate.
You might consider a Weekly Monster kind of like what you described. Like Week #1 everyone picks a Frankenstein related movie or as many movies as they can fit into their schedule. Perhaps express watching a favorite, and/or one they've never seen, etc. and over that week people can post which movies they watched and their thoughts and comments on them.
You also might consider something similar to what I do, and post a weekly movie not just leading up to Halloween but each week and as each person watches they can post their thoughts and comments. Maybe go through our big "HDC 1896-2012 100+ Years Of Cinema" list or something.
Anyway, just some suggestions.
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"Well, it sounded like the scream came from down here...you're right, let's go upstairs." - John Triton
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