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Well Chrono you must be searching for hentai, cause I am under the impression that your ads are interest based. For example, yesterday I was searching for Gingerale flavoured kit-kat bars, and j-pop bands. Today my ads on 4chan are for a site that sells those kit kats, anime and lightsaber shaped chop sticks. I suppose they also cater their ads to the kind of people who usually frequent the site (and given that I go to school with a lot of 4channers, I can tell you, they have a one track mind).
That said, the UI is TERRIBLE on 4chan. I didn't mind it so much until my Interface Design class this year. Now I too am a UI snob.
So 4chan: When you get to the initial site there are letters across the top and bottom. The letters correspond to different themes. I don't really know any but b and x. From there, there will be a picture (possibly unrelated to the topic, or just to get your attention. To the right of that is the original topic being posted, and everything under that is a reply to that topic. It doesn't display every reply, so you can click "reply" and it will show them all.
Anything worth reading from /x/ has ended up elsewhere on the internet though. I just google stuff like "memorable /x/ topics" to avoid the crap.
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