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Universal and Imagine Entertainment are gearing up for The Strange Adventures of H.P. Lovecraft, a comic hyped by Reset. The studio has bought the film rights to Image Comics’ graphic novel, with the project a potential directing vehicle for Ron Howard.

The book bows April 8.

Universal sparked to "Lovecraft" because its take on classic horror fits in well with the studio’s library of monster fare featuring Dracula, Frankenstein, the Mummy and the Wolf Man, the last of which is being brought back to the bigscreen later this year.

Created by Mac Carter and Jeff Blitz, book borrows elements from Lovecraft’s life, such as his family’s struggle with mental illness and his own bouts with writer’s block, and transforms the young writer’s darkest nightmares into reality when he comes across a book that puts a curse on him and lets the evils he conjures up loose on the world.

Lovecraft, who died in 1937, is considered one of the most influential horror writers of the 20th century.

Carter, a commercial director, will pen the script and serve as executive producer alongside Blitz.

Carter and Blitz both helmed commercials for Anonymous Content, working on spots for such clients as McDonald’s, Yahoo, Coca-Cola and Toyota. Carter has since gone solo and has helmed more than 100 ads for clients.

Imagine’s Brian Grazer, Howard and David Bernardi, shingle’s senior VP, and director of development, Chris Wade, will serve as co-producers.