Low-Budget Horror - sleeper economics
In any business venture you want to spend as little as possible to reap as much reward as possible.
So the less spent = bigger return, %-wise.
Now that DV is easily available, ingenuity can make the sleeper work.
Budget : $10,000
Profits :
!,000 DVD's @ $5 profit = $5,000
10,000 = $50,000
etc etc
1,000 T-shirts @ $5 profit = $5,000
1,000 Mugs, Beakers, Key-Chains, Car-Stickers, Posters, Postcards, Maggot-Flavoured Ice-Cream etc etc @ $2 - $5 profit = $20 - 50, 000
etc etc
Compare this to Hollywood :
Budget :
Production Costs : $20,000,000
Advertising & Marketing : $50,000,000
Profits : Whatever
They need to make $70,000,000 to break even, share some of the royalties with Directors/Producers/Copyright owners etc
And they have to bow down to the Advertisers, backers, test audience and government . So we end up with a possible flop , 75% likely to dissapoint in at least one aspect, and a whole load of money spent just to keep the movie industry running .
But now Grindhouse , B-Movie Gore-fests are back in vogue thanks to a couple of directors , and they are spending big Hollywood bucks imitating $10,000 movies .
Durrr !
With MySpace, Youtube, and countless other forms of Advertising available to us now, we should all be investing our time and welfare checks on cameras and fake blood ! It makes sense !
George A Romero, Troma Films, Tobe Hooper, Sam Raimi are all rich . The wheat are seperated from the chaff on-line very quickly , but like the music industry, DIY is back and here to stay !
DaDa 1923
Punk 1975
2008 ... what do we call this one ?
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