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Old 12-20-2018, 07:54 AM
idoneus1957 idoneus1957 is offline
Evil Dead
 
Join Date: Aug 2017
Posts: 232
found the wrong market

I am talking about "The little girl who lives down the lane" starring Jodie Foster. The adds marketed it as a horror movie. It wasn't a horror movie. As a result, the people who would have liked it didn't go to see it, and the people who went to see it didn't like it.
Another phenomenon is what I call "falling through the genre cracks." Example: Cemetery Man. It was too arty for the horror movie people and too much like a horror movie for the arty people.
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